5 things to do in an interview (BD/Marketing)

Hello reader! The weekend is coming to an end, and unfortunately the pile of work I have left to do is not doing the same…but I thought this would be a good time to consolidate my thoughts about last week’s company interview.

In general, I really enjoyed the interview even though I think my composure said otherwise (insert nervous laughter)! I was extremely nervous and I felt like I was not able to portray my usual self. Maybe it was the different style of interview that threw me off, or maybe I just wasn’t as familiar in this area compared to others. Trust me when I say I felt like my person was kicked out of my body and my monkey brain had to take over. It was definitely not my finest hour. I was especially nervous during a role-playing segment, which I won’t go into too much detail about, but I will say that it was a lot more different and interactive than most interviews I’ve been for. The questions felt were a lot more dynamic and I had to try to shift my brain from A to B quite a bit (partly because I was interviewing for different positions).

But I’m sure you, lovely reader, came for more than a melodrama of an unprepared millennial so here’s my brown bag of 5 things to do in an interview, particularly for business development (BD) and/or marketing role:

  1. Keep calm and breathe on: As my mom would say in Filipino (Tagalog): cool lang. I think I’ve said this before in the previous interview post but I think it’s something that can be easily forgotten once you are in the midst of the interview. The first step is to realise that you are getting nervous (if you aren’t already), then you will be able to catch yourself early and try to remedy the situation before it snowballs. Next time you get nervous, maybe take note of your “nervous tell-signs”:
    1. How do you feel physically? (sweaty palms? cold shivers?)
    2. What goes on in your head? (mind blank? thoughts are everywhere?)
    3. How’s your speech? (stuttering? more fillers? talking incoherently?)
  2. Positive, negative, positive: Whenever presenting a point about yourself, you can try to apply this sandwich method. I find this method especially useful when answering questions like strengths/weaknesses or questions that would highlight your negative qualities. Start with something positive, then segway to the negative/weaknesses, but cushion these points with another positive point. I made a mistake of making my interviewer think I didn’t want to be there or this interview was not my first choice by starting off with a negative reason. Please don’t do that, I was being brutally honest.
  3. Get straight to the point, seal the deal: Now for more BD related tips, being direct and to the point is a real skill that can win you your deal. Despite having no experience at BD/sales, it was heartening that they let me try again with some feedback after my meltdown of a first try. Understanding the situation of the user is one thing, but if you are long-winded, he’s going to lose interest. Try to remember the goal of the task if you notice yourself talking too much.
  4. Ask questions: Your interviewers are likely to ask you this at the very end of the interview, “Do you have any questions for us?”, but I think that it is important that you ask some questions in between too. Firstly, it shows genuine interest on your part. Secondly, if you need clarification on a question, it is very important that you know what you are answering! You don’t want to waste your energy answering something completely different, then to embarrassingly retract your answer!
  5. Generate ideas: I think this is particularly important for a creative/marketing role where idea generation is part of your job description. Come to the interview having thought through a few ideas for possible campaigns or content you would execute for the company. This not only helps yourself to be more familiar with what you share during the interview (because they are bound to ask you about your ideas), but it allows you to flesh out more comprehensive ideas for your interviewers to asses you based on. I know some of you might think that I’m pretty good at thinking on the spot and my ideas are great! Sure you are, but why not give yourself the extra time to work on those brilliant ideas?

Each interview seems to get harder, but I’m really grateful for the practice. Hopefully, I can remind myself to apply these tips too! Here’s to another week of interviews to come.

Interview round 1, fight!

Hello, TGIF! Some updates, we have submitted our company rankings to Xander our programme manager and we are in the midst of arranging for interviews with our prospective companies. I’m not going to throw names just yet, but as of current, I have 3 of 5 companies who are interested to meet me.

Today, I had my first interview and in particular, it was for the company that I had ranked first on my list! (Our CVs are sent to all the companies we express interest in from the list of 4 to 5 that we are first given, but the ranking helps to tie-brake if more than one of us are vying for the same position.) I won’t lie, I was extremely nervous. I reached half an hour early thinking I could clear my jitters but my heart just wouldn’t stop banging on my chest. Maybe it was because I really wanted to get in? Nonetheless, the interviewer was quite intimidating with a very professional yet kind aura around him. It didn’t help that several of his questions really caught me off guard, and it exposed me as not as prepared as I should have been.

Looking forward, I am probably still going to be nervous for the next round of interviews but this first one taught me how exactly to better prepare myself. And I am very thankful for the interview practice, without much to lose really. Okay now for my takeaways: Lesson 1, come prepared with some domain knowledge of the company you are applying to. I think this might be common sense, but to you reader, take my advice and read up a bit more on not just the company but the current market and industry that your prospective company is in. I was betting on my general knowledge to help me but given that the niche of the company was pretty specific, I should’ve known to prepare a bit better. Lesson 2, if you aren’t sure. Just be honest. But turn your answer around in your favour. So like I mentioned, I was stumped for some of the industry-related questions but I turned it around by adding in my perspective and potential about the industry– that should be something at least you can think of on the spot. Don’t just say you aren’t sure. The interviewers are looking for confidence, but at the same time don’t try to fluff them if you really aren’t sure.

It’s the end of week 10 and there are still many things to do but I am definitely getting more and more excited for this NOC journey ahead.

A Long Road Ahead

Going there feeds an appetite, but what you do with it is up to you.

– Sharon Chan, Deputy Director of NUS Overseas Colleges

Week 7 had proven to be a very trying week for me. With 3 mid-terms and 2 submissions, I was a little stressed out, to say the least. Not to mention I was still going to work, albeit leaving slightly earlier on Thursday to squeeze in more study time. “Isn’t it mid-terms week?”, a colleague of mine asked. I nodded back while rushing out a design, and she couldn’t conceal her dismay, or maybe it was a worry. Should I be spending more time to study?  More time would have been good, but going MIA from work just to study, didn’t sit comfortably with me, especially when this period is crunch time for the office too. Nonetheless, part of me felt guilty, while the other tried to be reassuring. That’s why you started revision early. You got this. With my hectic schedule this semester, time management has played a big role in keeping me sane. As cliche as it sounds, it’s true. We only have 24 hours in a day, and what we do with it is up to us. I’d be lying if I said I never thought about spending more time on studies, or how I’m spending less time than my peers but I feel like this is really how I wish to spend my time. So far, I have enjoyed my internship and I’m learning new things each day.

Which brings me to my next point: my current thoughts on NOC. Last Saturday was NOC connection– a gathering of the NOC alumni, out-going and prospective students. The day left me and my fellow NCSG 25 batchmates excited and anxious for what was to come. Crazy work hours, intense workload, and oh yes, you need to manage your academics too. I can’t even begin to fathom how it will be next semester, but I’m eager for it to come. I guess that might be part of the reason why I chose to step up as the batch representative. I really want to make the most of my experience, and that includes my batchmates and their experiences too. We’re going to be in the same boat for 6 months, hopefully, we can help each other swim to shore even if we hit rocky waters. In the weeks to come, I hope to share more about the placement process and hopefully some good news of my own placement too!

You’ve Got It All (NOC Application Results)

For God is not unjust so as to overlook your work. – Hebrews 6:10

After a whirlwind of a weekend, I finally decided to check my email. It’s strange because I usually check it every day. The one time I don’t, I actually get an important email– my NOC application results!

Well, here it is:

NUS OVERSEAS COLLEGES, JANUARY 2020 INTAKE

Congratulations! We are pleased to inform you that you have been offered a place in the NOC Singapore intake. 

In a matter of two lines, I got the results. It took a while for me to process the words, the feelings. To be frank, I had only ever considered my first two options (Israel and Munich) until recently when more and more reasons started to arise for me to want to stay in Singapore. I have been pretty blessed to have everything come full circle in this way. Drawing near to this date, I think there has always been a small nudging in my heart, “Maybe I wouldn’t mind staying in Singapore.” but I always thought that would be because I get rejected from the NOC programme entirely.

In a nutshell, for anyone who is reading this that may have a genuine interest in NOC programme, the curriculum for the overseas programmes and SG are practically the same. They both focus on teaching you the works of being an entrepreneurship, the only major difference seems to be that the SG programme carries slightly more modules (28 MCs vs the 20MCs for other 6-month programmes). From Figure 1 you can see that the main difference is in the last two modules, the start-up case study and the seminars. Notably, all the modules for NOC SG are credit-bearing, so if the ante isn’t already up for you, here it is.

Screenshot 2019-09-29 at 9.14.27 AMScreenshot 2019-09-29 at 9.14.35 AM.png
Figure 1. Curriculum overview from NUS Enterprise website

Independent and communal living seems to be a big part of the NOC experience so similar to the other programmes where you would be finding an apartment/flat with your programme-mates, for NOC SG you’ll be living on campus with the rest of the NOC SG programme attendees and alumni. The accommodation this time is in N-House, located at Sheares Hall, likely because it is near BIZ and NUS Enterprise making travelling for seminars and workshops a breeze. I’m looking forward to staying back on campus, even though it has only been one semester of being home. Don’t get me wrong, I love my parents but I definitely embraced the independence of campus life.

So at the end of the day, my thoughts are this: I’ve been given all that I wanted and maybe even more by accepting this opportunity, I’d be a fool not to accept it. When life gives you lemons, squeeze the hell out of it or make do, no? I’m happy to say that I have accepted the offer and we are already having our first briefing this coming Friday. Exciting times ahead, so for you dear reader, if you are considering your choices now, please consider what you want out of the NOC programme. Is it just to travel overseas? I’m telling you now that, I can already feel the pressure of what’s to come, but I tend to thrive off difficult situations. Your perseverance and personal motivations will bring you where you need to be. Don’t worry child, you’ve already got it all.

My Parents Told Me No

“We are never in lack of money.

We lack people with dreams, who can die for those dreams.”

– Jack Ma

My father was outraged when I told him I would be going to Pulau Ubin for 21 days. My mother cried when I informed her I would be staying on campus for 2 years. All my life, my parents have been very protective of me, but that has not stopped me.

I was constantly berated by my parents for wanting to do things that they deemed “girls shouldn’t be doing” such as sports and outdoor activities. Even as I was about to enter University, part of me still felt like a small girl, scared and unsure of what I could achieve. At that point, I knew I wanted to change their perceptions of me, and their perceptions of what a girl could and could not do. And so began my journey to prove them wrong, to relearn and rediscover the kind of person I want to be. Although it was painful to see them angry hurt initially, I wanted to seize the opportunities in front of me and I still do.

While I continue to walk this path of self-discovery each and every day, I know what fuels me is my desire for adventure and challenges. These two areas breed discomfort and uncertainty, of which push me towards excellence. I can never be better than I was yesterday if I don’t choose to challenge myself and open myself up to opportunities for learning. Gravitating towards experiences that further my personal growth, I one day want to be in a position as an entrepreneur to inspire other ‘small girls’ to take control of their potential.